Glossary
What is CTR (Click-Through Rate)?
The share of searchers who click your result. AI answer surfaces have cut informational CTR by roughly half industry-wide.
In more depth
Translated titles and descriptions lift CTR in each locale — searchers click results in their own language.
Why it matters for your website
Understanding CTR (Click-Through Rate) helps you make better decisions when taking a WordPress site multilingual — from choosing URL structures and engines to controlling costs. Transxlate handles the mechanics (language URLs, lang attributes, caching, hreflang on Pro) so terms like this become settings, not engineering projects.
Related terms
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