Sell to Bangladesh: Website Translation & Languages Guide
Languages, market data and the right technical SEO strategy for selling into Bangladesh with a WordPress site.
Which languages does the Bangladesh market expect?
Bangladesh's web audience is primarily served in Bengali, English. Huge Bengali-speaking population with fast-growing mobile commerce. Serving these languages on real, indexable URLs is the baseline for ranking in local search results.
What URL & hreflang strategy fits Bangladesh?
For most sites: keep one domain, serve each language in a subdirectory, and add region-qualified hreflang where offers are country-specific. Example for Bangladesh: hreflang="bn-bd" on localized pricing pages, plain hreflang="bn" elsewhere.
<link rel="alternate" hreflang="bn-bd" href="https://example.com/bn/" /> <link rel="alternate" hreflang="x-default" href="https://example.com/" />
Practical checklist for entering Bangladesh
- Translate the market-entry set first: homepage, top products, pricing, contact and legal pages in Bengali.
- Show prices in BDT where possible — language plus local currency is what makes a site feel domestic.
- Run per-market keyword checks: never assume your English keywords translate into how locals actually search.
- Watch Search Console impressions from this country before and after launch — that delta is your localization ROI.
City guides in Bangladesh
Frequently asked questions
What languages should my website support for Bangladesh?
Start with Bengali and English. With roughly 45% of Bangladesh's ~173M people online, the addressable web audience is about 77.9 million.
Do I need a local domain (.bd ccTLD) for Bangladesh?
Usually not. Google recommends language subdirectories (yoursite.com/bn/) with hreflang region targeting for most businesses — they inherit your domain authority and cost nothing extra. A ccTLD makes sense only with a dedicated local team and budget.
How do I target Bangladesh specifically rather than the whole language?
Use region-qualified hreflang (e.g. bn-bd) on pages with country-specific prices or offers, while keeping a generic language version as the default for other speakers of the language.
What does it cost to localize for the Bangladesh market?
Machine translation at wholesale API rates costs single-digit dollars per language for a typical site. The real localization budget goes to currency display, local payment methods and (for regulated industries) legal review.
Keep exploring
Ready to launch in Bangladesh?
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